Digital marketing executive
- Experience Any
- Job type Full-time
Our Client is built on three solid foundations: customer, knowledge and technology. They are energized by meeting the needs of their clients and by identifying and unlocking new technologies, they are able to keep the customer at the forefront of their operations and that is where they will stay. On their behalf we are looking for an exceptional Digital Marketing Executive to join their dynamic team.
This role involves coordination with team members to create engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media.
Manage, setup, and optimize campaigns on various advertisement systems and media channels.
Manage and maintain corporate website(s), Email marketing and webinar systems.
Liaise with the marketing team including content, design, and web development for the preparation and optimization of the website and marketing material such as landing pages, emails, and banners.
Optimize on-page and off-page SEO and work closely with the content and SEO team on keyword planning and content to enhance the brand’s organic reachability.
Regularly collect data, generate reports, and analyze traffic from various marketing channels, including PPC, SEM, SMM, Retargeting, Email marketing, video marketing, and web publishers.
Attain key performance indicators to optimize traffic, marketing performance, and conversions.
Regularly undertake comprehensive market research and analysis of various factors to predict new industry trends and foresee new opportunities, evaluate new technologies and ensure the brand is at the forefront of industry developments.
Propose and employ new solutions to enhance the overall marketing performance.
Build and maintain good relationships with media venues and industry publication contacts.
Undertake other such duties, training and/or hours of work as may be reasonably required, and which are consistent with the general level of responsibility of this role.
Must possess the know-how of SMM, SEM, Email Marketing, Mobile Advertisement and other techniques aimed to drive high quality traffic to the company pages and generate interest.
Native or perfect English is mandatory.
Experience in the financial markets industry will be considered an advantage.
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